Graphic design – Communication – Strategy
Hello!
My name is Caroline Braillon and I’m a communication professional based in Oslo.
I lived for one year in Croatia, as a volunteer for an NGO.
My mission was to promote the EU opportunities for young people.
It was my first long term experience in a foreign country and it made me grow a lot.
After travelling a lot between the Netherlands, France and Italy, I am freshly relocated in Oslo, and excited to discover Norway!
Expertise
Communication strategy
Crafting targeted messages, selecting ideal channels, and staying adaptable are my specialties. With a marketing background, I know how to build relationships, raise awareness, and achieve goals. I’m excited to continue learning and contributing to the success of organizations.
Graphic Design
My graphic design skills have been largely self-taught and developed through on-the-job experience. I’m constantly learning and expanding my skills, and I take great pleasure in using my creativity to produce visually appealing designs. I’m always up for a new challenge and look forward to continuing to develop my skills as a graphic designer.
Webdesign
I am passionate about web design and enjoy creating visually appealing and user-friendly websites. I have designed my own website and created a one-page site for a relative’s wedding. I am always eager to learn and stay up-to-date with the latest design trends and technologies. My enthusiasm and dedication to web design make me a valuable asset to any project.
Skills
Social Media
I have experience with Facebook, Instagram, LinkedIn, Twitter, and Hootsuite.
Google Analytics & Social Media Ads
I’m experienced in using Google Analytics and social media advertising platforms like Facebook and Instagram to monitor and optimize campaign performance. I’m skilled in setting up campaigns, analyzing KPIs, and using data to identify areas for improvement. With Google Analytics, I can track website traffic, user behavior, and conversion rates to optimize content and user experience. In social media advertising, I design and target ads, monitor ad spend, and use KPIs like click-through rates and conversion rates to measure performance.
Adobe: Photoshop, Illustrator, Indesign, Première
I have developed strong skills in Adobe Illustrator, InDesign, and Photoshop through self-teaching and creative experimentation. I enjoy exploring their capabilities and pushing the boundaries of what’s possible. I’m particularly skilled in designing visually compelling graphics and layouts using InDesign and Illustrator, and creating and editing images in Photoshop. I’m constantly expanding my knowledge of these programs through online resources and experimenting with new techniques.
Emailing campaigns: Mailchimp, Mailjet
I have experience designing and executing email marketing campaigns, including utilizing platforms like Mailchimp to manage subscriber lists, monitor open rates, click-through rates, and other metrics to analyze the success of campaigns. I enjoy delivering and analyzing badass emailing campaigns that capture the attention of subscribers and drive engagement. I’m passionate about exploring new features and strategies to improve the effectiveness of email campaigns and help businesses achieve their goals.
CMS: WordPress
I have experience using WordPress to design and manage websites for personal and professional projects. I enjoy experimenting with the platform’s features and plugins to create visually appealing and user-friendly websites.
CRM: Salesforce, Monday
I have practical experience using Monday.com and Salesforce CRM software to manage leads, contacts, and sales workflows. I’m comfortable navigating these platforms and enjoy discovering new features and functionalities. I’m excited to continue developing my skills in CRM and contribute to any team’s success
Languages
I’m not talking about code! If I have a coding question I’ll ask Chat GPT anyway 👀
I speak French natively, and English fluently.
I am level B2 in Italian and also learning Norwegian ☺️
AI Tools
The content creation landscape has been completely disrupted by the arrival of powerful AI tools.
Chat-GPT, Dall-E, Midjourney… I’ve been following they’re development since the beginning and I know how to use them to be as efficient as one can be.
Caroline Braillon© 2023 All Rights Reserved.